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Key: E-commerce

E-commerce
Competitive Analysis

Analysis of your competitors and how your business compares

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Taxes
Tax Identification Number (TIN)

TIN can be assigned by the Social Security Administration for individuals, or by the IRS for businesses and other organizations.

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E-commerce
Working Capital

Difference between current assets and current liabilities.

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E-commerce
Profit Margin

Profitability of a product, service, or business. It’s expressed as a percentage

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E-commerce
Universal Product Code (UPC)

Machine-readable barcode, which is a series of unique black bars, and the unique 12-digit number beneath it

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E-commerce
Employer Identification NUmber (EIN)

Like social security numbers, they never expire and are never reissued to another business.

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Products
Product Positioning

Form of marketing that presents the benefits of your product to a particular target audience

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E-commerce
Doing Business As (DBA)

To operate under a different name, companies need to submit an application indicating the name to be used and verify that another business is not already using the name.

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E-commerce
Inventory Turnover

Indication of how frequently a company sells its physical products

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E-commerce
Gross Profit

Total sales of the firm minus the total cost of the goods sold.

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E-commerce
Business License

You may need a local, county, state or federal license – or none at all. Where your company is located will determine the type of license you need and where to obtain it.

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E-commerce
Niche Market

For example, within the market for women’s shoes are many different niches, or segments

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E-Commerce made easy

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