Titan Partners with Etaily to Elevate Digital Retail Operations in the Philippines

Titan, a premier retailer and the first and only basketball-specialty concept store in the Philippines has partnered with Etaily to revolutionize their e-commerce operations. The collaboration will focus on optimizing their online stores, ensuring smooth inventory management, personalized customer engagement, and efficient order fulfillment — ultimately driving sales and increasing fan loyalty.

Beyond this partnership, Titan is also the licensed operator of the NBA Store in the Philippines and also collaborates with global brands and organizations to bring exclusive basketball products and experiences to Filipino fans. As the official partner of Titan, Etaily’s role in managing the online store extends to supporting these initiatives, ensuring that fans can easily access their favorite basketball merchandise online.

Leveraging Etaily’s state-of-the-art technology and expertise in e-commerce management, Titan aims to optimize its online store with improved inventory systems, personalized customer interactions, and efficient order fulfillment processes. This collaboration will bring about a world-class online shopping experience and cater to the passionate basketball community in the Philippines. 

Alzhen Santos, CEO of Titanomachy Inc., shared, “Working with Etaily has significantly strengthened our digital retail strategy. Their ability to redesign and rebuild our e-commerce site, combined with their expertise in driving customer traffic through performance marketing and their operational solutions, has allowed us to enhance the shopping experience for Filipino fans. This partnership has been instrumental in streamlining our operations, expanding our reach, and making Titan products more accessible to our audience.”

Alexander Friedhoff, CEO of Etaily, remarked, “We are proud to support Titan in optimizing their e-commerce platform. With our expertise in digital retail and e-commerce management, we are dedicated to creating a frictionless online experience. From inventory management to a seamless guest checkout experience, we’re helping them deliver a tailored shopping experience that encourages customer loyalty. The Filipino market presents tremendous potential for growth, and we look forward to helping Titan capitalize on this opportunity.”

By improving the efficiency and functionality of Titan’s e-commerce operations, etaily aims to provide a more compelling shopping experience that reflects the excitement of the game itself and strengthens its fan base in the region. This synergy between Titan, Etaily, and the broader basketball culture reinforces the brand's mission to connect the community through sport and style.

Here’s to a more dynamic, accessible, and customer-centric shopping experience for Filipino customers!